Platform for laser component supplier
Expertise
Tech Stack
Duration
Challenge
VONJAN's target groups have very different needs - some know exactly what products they are looking for and can specify them using technical parameters, while others need advice to determine the right system components.
Solution
The centrepiece is an online product database with an enquiry route whose data is transferred directly via interfaces. This means that products can be found and requested in different ways, e.g. classically via the navigation, via a product search and filtering, or via content pages with use cases.
A product database with personalised advice
The centrepiece is an online product database with an enquiry route, whose data is transferred directly via interfaces. VONJAN's target groups have very different needs - some know exactly which products they are looking for and can specify them using technical parameters, while others are looking for a solution for a new laser process and need advice on determining the appropriate system components.
When designing the website, we focussed on the information flows of the users so that we could meet their different needs. Products can be found and enquired about in different ways, e.g. in the classic way via the navigation, via a product search and filtering function, or via content pages with use cases.
Complex product data clearly presented
The sophisticated products present us with a challenge - how do we present product data without overwhelming users, even on mobile devices? Together with the customer, we first developed a new product categorisation that allows logical filtering. The revised structure helped us to create the product groups, series and models in the Akeneo product information management (PIM) system provided by us and to present them in a visually understandable way in the UI via an interface.
Technical implementation
The Neos content management system gives the site both flexibility in terms of content and speed in processing and displaying countless products. We realised the management of the products separately with the Akeneo product information management (PIM) system. The product data is created in Akeneo and then imported into Neos, including all information, media and data sheets, and displayed on the site. Thanks to the scalability of Neos, there are virtually no limits.
In order to make the products easily accessible to users, a complex filtering system was set up using Elasticsearch and PHP, which is played out in the front end using an extensive Vue.js plugin. Numerous user-centred filter settings help every user to find the right products without losing the overview. Thanks to Vue.js, the displayed products are updated in real time and waiting times due to page loading are avoided. The seamless integration of Vue.js and Neos allows users to create an enquiry list and express interest in many products with one click.
Format D war vom ersten Meeting bis zum Launch ein stets vertrauensvoller Partner. Ihre Arbeit wird zu jedem Punkt des Projektprozesses transparent und fair kommuniziert. Sie sind Experten in ihrem Fach.
