brand eins: about our analog side
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Summary
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Among top decision-makers in media, advertising, and industry, brand eins is considered one of the most important German-language magazines. That this magazine chose to write about us and our way of working makes us incredibly proud! We were especially impressed by the journalistic approach and the quality of the editors’ research. The focus was on exploring where and how a digital agency might reach for pen and paper or even work completely analog. The brand eins editors spent an entire day with us in Munich, conducting in-depth interviews with five colleagues on this topic, photographing them, and even delving into their social media profiles. It was an exciting day for everyone involved, and we eagerly awaited the publication since we weren’t allowed to preview the article.